Sean Freeman, typographer
Matt Leach, art director
Jess Oudot, writer
Jason Berry, creative director
David Gill, photographer
Eve Steben, producer
Lauren Park, project manager
JWT London, ad agency
THERE IS Studio, design firm
AB World Foods, Patak's, client
“The brief: re-create the tedious process of making a curry from scratch. Playing photographically with ingredients and spices from curry recipes, we approached the copy in an illustrative way to give the feel of cooking through evocative type treatments.”
