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Scott Balles/Mike Costabile/Adam Stockett/Lutz Vogel, Logan East, animators
Jon Contino/Audrey Davis, Logan East/Warren Heimall/Jen Mussari/Gordon Waltho/Jeffrey Welk, designers
Ryan O'Keefe, writer
Alan Bibby/Jason Koxvold, Logan East/Kenji Yamashita, creative directors
Jon Pearce, chief creative officer
Sherri Levy, integrated production director
Matt Anderson, Logan East, assistant editor
Ron Brodie, Logan East, editor
Dan Sormani/Mike Stark, Logan East, executive producers
Eunice Kim/Catherine Yi, Logan East, producers
Logan East, production company
Hudson Rouge, ad agency

How to Say Hello, Again 3:13 "In order to frame the Lincoln automobile for a younger audience—a group that had no context for the brand—we developed a historical overview of the Lincoln's significance and innovations over the years. Working with archival footage, we used typography and animation to bring Lincoln's history to life. All of the type was created in-house and inspired by Lincoln advertisements of the past."

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