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Apple, design/client
The Colette Apple Watch Preview was a one-of-a-kind experience for fashion insiders and customers to see our new product offering. The windows were designed for two main objectives: to highlight the unique design elements of the watch and to provide customers with an opportunity to see this new product. We used a custom system of balloons inflating and deflating in a programmed pattern inspired by the unique springboard user innterface. In different scales and colors, we celebrated this moment in a playful and whimsical way for the customers.
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