The Advisory Board Company (ABC) is a leading global consulting group in healthcare and education. ABC commissioned C&G Partners along with architects SmithGroup JJR to design and program a new 7,400-square-foot member space in Washington, DC. The Curtain of Names welcomes guests to the space. Thousands of translucent rods form a shimmering curtain. Each rod shows a single client's name. A nearby touch directory matches institutions to numbered wires, corresponding to an underlying database. The curtain, touch interface and database are all built to enable expansion as more members join.