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Thiago Cruz/Gustavo Dorietto/Bruno Guimar√£es/Myra Mazzei/Gabriel Schmitt, creative directors
Dan Fietsam, executive creative director
Todd Tilford, chief creative officer
Matthaeus Frost, designer
John Bleeden, executive producer
FCB Chicago, ad agency
Valspar, client
"Paint company Valspar worked with EnChroma, an innovative optical lab, to bring color to everyone. The lab developed special glasses that enable color-blind people to see true colors for the first time. The posters feature only the Valspar colors that are the hardest for color-blind people to see."
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