"Jason Hall" :60, "Esa-Pekka Salonen" :60, "Poetry" 1:30
"iPad Air is the most powerful, personal and versatile tablet in the world. At Apple, we have long been amazed and humbled by the things people do with it—it is so much more than a device for watching movies. For the launch of iPad Air, we celebrated these real-life users, sharing their stories to inspire you to take your own passion to new heights, to add a verse to the world's story."