Bryce Cline, art director
Kate Baynham, writer
Patrick Knowlton, associate creative director
Will Elliott, creative director
Dante Ariola, director
Benton Roman, broadcast producer
MJZ, production company
Goodby Silverstein & Partners, ad agency
Adobe Systems, Inc., client
"Your average chief marketing officer has a lot on his or her plate. And the resulting pressure can lead to, uh, some poor choices. Marketers who don't know what their marketing is doing are apt to make some incredibly bad decisions."