“We were asked to design a new brand for Constellation’s Urlo (‘scream’ in Italian), focusing on the wine’s bold, urban attitude rather than the traditional sales approach of emphasizing vintage and origin. We designed the packaging, graphics, launch campaign and video for the brand. This series of launch posters was based on the idea that you should make yourself heard!” 18 x 24, 1-color, digital print. Typeface: Brown Bold.
