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Studio Dumbar, design firm
Mauritshuis, client

"The Mauritshuis has been the home of the Royal Picture Gallery since 1822. Its Golden Age collection includes masterpieces by Rembrandt and Vermeer. Inspired by artists' monograms, the new logo overlaps reproductions of key paintings to communicate a link between the Mauritshuis and its collection. The logo hints at the museum's heritage while placing it in the 21st century. The logo and a photographic style show paintings in context—through doorways. The core color evokes royalty, the Golden Age and the house's baroque interiors. The secondary palette echoes its famous damask wall coverings." Typefaces: Relative Medium, Tiempos.

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