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Dean Alexander, photographer/director
Mark Welsh, writer
Jake Lefebure, creative director
Pum Lefebure, chief creative officer
Sucha Becky/Mariela Hsu, designers
CVLT, colorist
David Grossbach, editor
Design Army, ad agency
Georgetown Optician, client

“Our Family Knows Glasses” 2:15
“Shot in a historic mansion in Maryland horse country, the film tells the story of the eye-obsessed family behind the fashion eyewear retailer. No matter what the scene, the eyewear was the hero. With careful planning by the agency and thorough preproduction, we shot the entire film and print campaign in just one day.”

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