"The introduction of the sleek and modern aluminum Pepsi Prestige bottle elevated the Pepsi occasion across the portfolio. Designed by PepsiCo in collaboration with industrial designer Karim Rashid, the Prestige bottle's shape reflects Pepsi's heritage by nodding to the classic glass bottles in their most iconic and simplified form. Cool to the touch, its smooth aluminum finish communicates the ice-cold refreshment of the product inside. Subtle graphic patterns and vibrant colors capture the eye and differentiate between the brand's variants."