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Buck Smith, designer
Tom Hudder, executive creative director
Fleishman Hillard Creative, design firm
Great Lakes Water Authority, client
"The Great Lakes Water Authority manages clean water delivery and wastewater services in southeast Michigan. A continuously filtered drop of water represents how water travels from Lake Huron to the homes of Michiganders before beginning the process all over again. As the water falls, it creates both a W and an A, for 'Water Authority.'"
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