Don’t Act Like a Pedestrian | Communication Arts

Arthur D’Araujo, illustrator
Guilherme Nóbrega, art director
Marcelo Padoca, writer
Fernando Reis, creative director
Joaquín Mollá/José Mollá, chief creative officers
Sebastian Diaz/Oriana San Martin/Alaina Zuniga, executive directors
the community, ad agency
City of Buenos Aires, client

“To educate cyclists, we created illustrations inspired by the way some cyclists act when they’re on wheels.” Used on outdoor and indoor billboards and magazines. Headline: Don’t Act Like a Pedestrian. Digital.

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