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Petra Cuschieri, designer
Mooren Bofill, design director
john st., design
Niall Kelly, creative director
Stephen Jurisic/Angus Tucker, executive creative directors
The Goods, client

“Based in Toronto, the Goods offers nourishing prepared foods, from soups and salads to sauces and smoothies. This concept uses color and proportion to celebrate the beautiful whole ingredients found in the Goods’ food. With ingredients listed and color blocked according to their ratios, the design system speaks to the Goods’ innovative nature and its simple, authentic approach to food.”

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