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Man Wai Wong, designer/art director
Leo Burnett, Toronto, design
Steve Persico, writer
Lisa Greenberg, creative director
Ryan Crouchman, group creative director
Judy John, chief creative officer
Arash Moallemi/Mike Tijoe, photographers
Simon Tuckett, retoucher
Nadia Dunn/Carly Price, producers
Brent Nelsen, strategist
Maura Kelly/Allison Litzinger, strategy
Museum of Contemporary Art, client

“Toronto’s Museum of Contemporary Art (MOCA) is getting a new home. To raise funds, a limited edition ‘Call for Support’ was created for 100 high-net-worth individuals. The 100 books were hand lettered by an artist in the future home of MOCA. The message was simple: each individual’s donation will play an important part in the bigger vision.” 24 pages, 10 3/4 × 15, 4-color, painted covers, elastic binding.

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