Aisha Hakim, art director
Jimmy Burton, writer
Tom Scharpf, creative director
Will McGinness, executive creative director
Paul Venables, chief creative officer
Mathieu Plainfossé, director of photography
Rock Paper Scissors, editorial company
Nathaniel Rateliffe & The Night Sweats, music
Lime Studios/
Therapy Studios, sound design
Michael Lawrence, director
Michael Chase/
Julia Connelly/
Nicole Spinelli, project directors
Jake Bayham/
Michael Davidson, strategists
Susan Conklin/
Sametta Gbilia, producers
Julia Oetker-Kast, broadcast producer
Melissa Culligan, executive producer
Joyce Chen, executive agency producer
Anura Idupuganti, production company producer
Adam Caron/
Katrina Strich/
Susannah Wherry, project managers
Craig Allen, head of production
Epoch Films, production company
a52, visual effects company
Venables Bell & Partners, ad agency
Reebok, client
“Reebok 25,915 Days” :60
“The average human has 25,915 days on Earth. But not every person will use them wisely. We inspired the masses with the story of an incredible woman running through her days in reverse, showing how physicality and movement lead to a more fulfilling life.”
