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“The objective was to create a dynamic typographic mural around the concept of optics. The final solution incorporated a classic Snellen chart, which was manipulated by hand during the scanning process. The red and blue layers were shifted to create a 3-D effect. The eight-by-twelve-foot design was then executed in latex paint, carefully swatched to work with 3-D cinema glasses. The mural now functions as a permanent interactive exhibit, with glasses available for all guests.”

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