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Zoe Green, creative director
Max Harkness, creative production director
Guy Davies, photographer
Co Partnership, design firm
Treasury Wine Estates, client

“To help wine brand Samuel Wynn & Co address young male drinkers who typically choose beer over wine, Co Partnership drew inspiration from the life of wine industry legend Samuel Wynn. By turning each wine label into a filmic poster, Co Partnership brought the brand’s stories to life. Inspired by the language of craft beer, the new branding also features chunky typography and a custom bottle.”

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