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Monochrome, design firm
adidas, client

“The new adidas Deerupt shoe pushes the limits of what modern sneaker design means. To promote the new sneakers, we created a real-time virtual reality (VR) experience, which served as the central installation of a show that was organized by production firm Pavillon Noir. This artistic VR experience is based on an interpretation of the main grid pattern on the adidas Deerupt.”

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