“Mol Kiest Kunst (Mol Chooses Art) is an exhibition in the city of Mol, Belgium. Spanning four different venues, the exhibit shows a total of 90 artworks by Belgian visual artists from the 20th and 21st centuries. The artworks on display were carefully selected by 40 enthusiastic inhabitants of Mol. The best way to enjoy the event is while pedaling—a bike route leads you through the city and to the different art spaces that form this unique exhibition. The custom typeface created for Mol Kiest Kunst is based on the connection that this route forms. Produced in close collaboration with graphic designer Christophe Synak, it lies at the base of the identity and creates a recognizable visual element throughout the different applications.”