“Tencent Sans is the bespoke brand typeface for Tencent, one of the world’s largest companies and a leading provider of Internet value-added services. The typeface, a critical component of the brand’s identity, covers Chinese, Japanese and Latin-based languages. It harmonizes Tencent’s voice across borders and supports the company’s plans to expand and establish brand awareness around the world. Tencent Sans is designed to convey the company’s vision of ‘innovation, responsibility and enablement.’”