“In 2018, EP+Co helped Denny’s bring its brand purpose, ‘We love to feed people,’ to life. Not only did it continue to guide everything the brand said, but it also inspired an entirely new action. When the California wildfires and North Carolina hurricane hit, EP+Co and Denny’s wanted to find a way to help and take the story of loving to feed people to the next level. The diner was put on wheels and brought to life with the Mobile Relief Diner, a customized, branded 53-foot mobile kitchen that served free pancake breakfasts to those in need. The Mobile Relief Diner showed up at outdoor locations where it mattered most, where people had not had a hot meal, let alone a cup of coffee, in days. And Denny’s did what it does best: feed people.”