“Dixon’s Apple Orchard was a legendary New Mexico destination rooted in a simpler time, where the only thing preserved is tradition. To highlight the various events that took place on the property, we designed a series of messages to look as if they had been unarchived from a simpler day and age. Sadly, soon after this campaign was developed, the Dixon property was destroyed by a fire and subsequent flood. The family has since built a new legacy in Wisconsin and is thriving again.”
