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PORTO ROCHA, design firm
HarperCollins, HarperOne, client

“Cover design for Chani Nicholas’ first book, You Were Born For This: Astrology for Radical Self Acceptance, published by HarperOne in 2020. As one of the most recognized and beloved astrologers of her generation, Nicholas directs her focus towards sharing knowledge with her community and helping people align their purpose with the world around us.

“The book’s cover needed not only to reflect Chani’s unique approach to astrology but also to stand out from an increasingly crowded market. Our design deviates from astrology visual clichés and instead focuses on an impactful typographic approach using the typeface Marvin Visions. Its chunky, tightly-spaced geometric letterforms evoke a visual language reminiscent of the 1960/70s, drawing a parallel between the omnipresence of the zodiac in popular culture at the time and its prevailing relevance today.”

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