“TOMOBO is a smart home brand in Shenzhen, China. We were responsible for naming, logo design, product packaging and app interface design. For the logo design, we transformed the owl into a pattern resembling an intelligent robot butler, a metaphor for the product’s positioning as a functional item. Our goal is to break the use of product photos as the main method of expression in domestic mainstream electronic product packaging, so that consumers have a new experience with smart home brands.”
