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Marianne Isabelle, designer
Léo Breton-Allaire/Ugo Varin Lachapelle, creative directors
Silo, client

“Silo is a Montréal microbrewery located in the booming Chabanel area. The company produces high-quality craft beer inspired by Czech and German traditions. Knowing that the visual ecosystem of beer labels is often very bold and colorful, we set ourselves the goal of building a brand that would stand out for its simplicity. The ladder and the scale of the elements on the can turn it into a tiny silo, an idea inspired by the brewery’s name.”

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