Tom Biddulph, art director
Tom Bird/
Kyle Foreman, writers
Rick Chant/
Barney Hobson, executive creative directors
Kazimier Salemink/
Jack Samels, design
Will Judge/
Finn White-Thomson, editors
Alex Bennett-Grant, strategist
Alanna Southgate, project director
Cathy Tennant, executive producer
Elrow, production company
We Are Pi, ad agency
Jules Macken/
Diogo Pinheiro/
Diederik Vos, Desperados, clients
“We teamed up with beer brand Desperados and party producer Elrow to create Deep House, an epic party in the Y-40 Deep Joy Pool near Venice, the deepest pool in the world. More than 400 fans attended the multisensory experience, and partygoers wore SeaTREK diving technology to hear the music in high definition, taking the party underwater to find their own dance floor. Performing live from an underwater viewing tunnel, DJs Peggy Gou and Artwork brought their world-class beats to submerged partiers through a sub-aqua sound system.”