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Kaz Salemink, art director
Nessim Higson, design director
Rick Chant/Barney Hobson, executive creative directors
Ekaterina Golovkina, producer
We Are Pi, ad agency
Wrangler, client

“With European outdoor and digital campaign Wrangler vs Wrongler, Wrangler aimed to motivate people to lead a better life by giving customers a lifestyle choice, the Wrangler way, to extract the most out of their day. Its evil twin, Wrongler, reminded us all to live Wrangler.”

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