“A brand refresh and 2021 campaign for the nonprofit festival Art Month Sydney, which brings the city to life through showcasing great Australian art. The making, viewing and collecting of art are creative expressions and markers of our human spirit. To embody the festival, the white box—symbolizing both the blank page and the gallery space—is animated with playful, creative gestures. Individually screen-printed collateral enliven the diverse brand applications.”
Photo credits: © Maclay Heriot/Ari Lee