“Bloomberg asked us and our sister studio algo to work our data visualization magic for this automated video campaign analyzing the Futures Commodities market. The media company wanted to publish a concise, eye-catching financial recap every Monday right after market closure. This project presented a golden opportunity to blend illo’s style of design with algo’s data-driven solutions in one unique campaign. We created a vibrant design solution to an otherwise rusty way of representing charts and financial data while our sister studio kicked in to do the automation work. We tried to look at charts from a different perspective in order to achieve a new, bolder look that worked for data visualization.”