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AREA 17, project design and development
Fondation Louis Vuitton, client

“We partnered with art museum Fondation Louis Vuitton to craft a website that consolidates the museum’s communications, sales and programming into one destination. With a bespoke CMS and a bold visual identity, the site delivers on the Fondation’s promise to provide unique and accessible art and cultural experiences. Bold applications of the museum’s logo and Futura New Demi type are paired with generous white space that re-creates the gallery environment and brings prominence to the artworks. The resulting design demonstrates the sophistication of Louis Vuitton and the democratic nature of this public service institution.”

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