“In our second collaboration with MIT professor-turned-entrepreneur Neri Oxman, we built a brand and website for her multidisciplinary science and design lab OXMAN—including strategy, tone of voice and a visual system—that brings to life a revolutionary approach to designing toward a more sustainable future. To bring this brand to life visually, we looked to the most awe-inspiring muse we could think of: nature. The system is elegantly simple with a black-and-white color palette and technical grid, designed to animate OXMAN’s sublime and evocative imagery.”
