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Dan Delli-Colli, senior art director
Brian Denison, senior writer
Mike Sukle, creative director
Michon Schmidt, executive director of production
Sukle Advertising & Design, ad agency
Wyoming Department of Health, client

“Hairy Times” :60
“Based on a true story from 1922, this darkly comedic yet cinematic spot aims to increase vaccine confidence across Wyoming, one of the least vaccinated states. Opening on a funeral with several heavily bearded attendees, a young beardless boy asks his father how the man died. ‘He shaved,’ his father replies. As the implications sink in, we learn that before the tetanus vaccine, a simple nick could kill.”

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