“Daedalus is a creative endeavor we took on ourselves. The project started as an attempt to see how far we could push early AI technology in an attempt to build a comic book. What was originally a digital experiment quickly expanded into both a physical and interactive comic located at the website daedalus.am, a social media campaign, animated scenes, three Behance case studies and a full line of merchandise with corresponding marketing assets. The Daedalus story follows Estafos and Suraya—strangers who meet by accident while trying to solve the mysteries of the planet that has them trapped.”