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Kinson Chan, creative director
Lowe & Partners, ad agency
D urban, client
"One from a campaign for a men's clothing line with the headline 'A matter of perspective.' I came up with this idea for the TV repair shop as part of this campaign that skews the visual perspective. We put this set together in an empty storefront. The trick was getting just the right interaction that would be believable between the TV and talent, and the illusion from the camera's perspective."
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