"This is the third book in Alameda County's Green Building Guideline series. It is a detailed, comprehensive overview of the myriad sustainable building techniques available to architects and developers," said Rod DeWeese, partner, Celery Design Collaborative. "Our design, first and foremost, needed to be engaging and easy to use, as well as convey a sense of innovation and fun. We also wanted the project to embody the principles of green design--to really 'walk the talk' of eco-innovation. We originally proposed a self-mailing three ring binder format that would enable the contents to be easily updated. However, the initial print run was low and the cost for a custom binder proved to be prohibitive. Our solution was to use inexpensive, easy-to-get materials and binding, but to combine them in unusual ways. The cover is printed on a standard 100% recycled chipboard and the interior pages are printed on Neenah Environment 100% recycled paper. The binding is copper-coated 100% recycled steel wire O-ring. We put much of our design energy into the chapter divider pages, which became the defining element of the piece. They are printed on brightly-colored Fraser Genesis 100% post-consumer recycled paper and feature a specially-designed tab that eliminates die-cutting waste."