"The purpose, values, and behaviors film series: Designing how leaders lead. Pressler and his leadership team held a series of summits across the company—small, intimate sessions with 50 leaders at a time. The goal? To get into deep conversation about the company's purpose (why they do what they do), values (what they hold dear), and behaviors (how they act day to day), SY[P] created a set of films on each one of those topics to spur discussion at these summits."
