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The Barbarian Group, project design and development
Margeotes Fertitta Powell, ad agency

The captions were provided by The Barbarian Group. AnyFilms.net. “We did this with Margeotes Fertitta Powell for Samsung. We wanted to do something with video, and have users interact with the site, but we felt that interactive video had been so boring and under explored thus far on the Web. So Benjamin came up with a fiendishly clever mechanism for interactive film—a grid, on which users place plot elements along two axes to their liking, to tell the application what sort of movie they want to see. They then see a short film based on their input, which is a window into a larger plot and experience happening at a night club. This was one of the few projects we think we would love to explore again.”

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