Tul Graphology site. “The Barbarians teamed up with DDB and Dr. Gerard Ackerman on a super high-tech handwriting analysis Web site for the new Tul pen, brought to you by OfficeMax. It’s really funny. Customers were exhorted, via print ads and postcards placed in bars, etc., to submit a sample of their handwriting to Dr. Ackerman. Alternatively, they could take an online test to describe characteristics of their handwriting. Dr. Ackerman then presented them with their own customized video presentation, telling them what their handwriting says about their personality. Dr. Ackerman is a pretty funny dude.”