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Sony Pictures, client
30 Days of Night Web site. "Big Spaceship teamed up with Sony Pictures to issue a stern warning against going up to Barrow, Alaska. Especially for the month when the sun never rises. So how do you make a cool subject like vampires even cooler? Put people into the thick of it. Let them explore the sleepy town as the sun sets. Make sure to equip them with a shotgun, just in case they stumble upon one of those pesky vampires, because Barrow is lousy with vampires. Even with all the wandering to and fro, people never lose sight of the central navigation that tells them about the cast and crew, lets them download cool stuff and links them to the online multiplayer game."
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