"One print ad from our latest Onitsuka Tiger campaign, ‘Made of Japan.’ In the ads, each sneaker image is made of iconic Japanese objects: sushi, origami or in this case, collectible plastic toys. We also created a giant replica of the culture-infused shoe, which drew crowds as it toured Europe. At madeofjapan.com, the sneaker image is actually composed of thousands of tiny images representative of Japanese culture Web sites. Click anywhere on the sneaker, go to one of the sites, and discover something new about Japan."
