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Lauren Harwell, art director
Jaime Robinson, writer
Lauren Harwell/Jaime Robinson, associate creative directors
Ryan Bosworth, motion graphics
Edward Feldman, editor
Matthew Kratz, music composer
Mophonics, music company
One Union Recording, sound design
Joaby Deal, sound engineer
Simon Cole, director
Rita Ribera, broadcast producer
HSI Production, production company
Umlaut Films, post-production company
"EVB produced a 30-second spot called ‘Car Wash’ featuring an attractive male and female driving into a car wash with flirtatious music setting the scene. The girl provocatively applies Extreme Style by VO5 styling products to her hair as they drive into the car wash. Inside, implied wild events occur, and the couple emerge sporting newly tousled, Victory Hair. An extended version of the TV spot is available in rich media banner ads where users can attempt to peek inside the couple's car from various camera angles."
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