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Federico Callegari/Adam Nelson, art directors
David Povill, writer
Ben Purcell, creative director
Colin Jeffery, executive creative director
Universal Studios Hollywood, client
"To launch the new Simpsons Ride at Universal Studios Theme Park, we created this poster of Lisa Simpson, everyone's favorite yellow-skinned know-it-all, looking uncharacteristically green in the face. The posters were placed around the park, to pique interest and drive foot traffic to the exciting new attraction."
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