"Nike Ballers Network is an application designed for the basketball community to organize games, run leagues and stay connected. A growing social network on Facebook, Nike Ballers Network enables players or teams to pick up basketball games in their neighborhoods, find a court, add a home court or schedule games and invite other players. Ballers of every skill level can access the application online, via computer or mobile device, to find games happening in cities around the world. For mobile ballers, game and court info is sent via SMS, so games can happen wherever they happen to be. The app is also creating a brand new way for basketball coaches and organizers to coordinate leagues and tournaments, changing the way basketball is played."