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Andrew Jerez, 3-D designer
Felix Hill, designer
Jennifer Powers/James Robinson, associate creative directors
Sue Driscoll/JoonYong Park, creative directors
Stuart O Neil, group creative director
Jennifer TooleWu, strategy
Mathieu Badimon/Ryan Jafari/Francis Turmel, programmers
Maureen Honore, information architect
Amy Daneke, agency producer
Wes Adams/Dan LaCivita, executive producers
Team Detroit, ad agency
Ford Motor Company, client
"We teamed up with Team Detroit to help break in the asphalt for the 2010 Ford Mustang. Although the entire experience is built in Flash, the site was created in a modular fashion for ease of updates and organic growth. You can experience the 2010 Mustang head-on with a fully interactive 360-degree drive that captures the throaty growl of the car and shows off every detail of the vehicle. The navigation system allows the user to view full-screen video and, in the same experience, change the color of the vehicle, interact with 360 views and listen to commentary from the designers and engineers of the 2010 Mustang. A never-before-seen, multi-user customizer allows an entire community of Mustang fans to customize their Mustang together in real-time on the site and then upload their car to the gallery."
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