"In celebration of the new Zune player, Firstborn and T.A.G. created an unforgettable online experience with enough animation to keep users entertained for hours. The Zune Journey is composed of six dynamic tunnels, one for each feature of the Zune player itself. Various international artists designed the six environments that we brought to life in code. The site's rich product demos showcase our 3-D talents and allow consumers to interact with the player as they navigate the experience from first-person perspective. The Web site truly gives the word 'journey' a whole new meaning."
