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Advertising / Print Advertising / Fashion/Beauty
McCoy's ads
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Robert Lin
, art director
Matt McCaffree
, writer
James Mikus
, creative director
McCoy s Building Supply
, client
"McCoy's is a chain of building supply stores. They carry the 'meat & potatoes' of building materials: wood, nails, bolts, etc. No decorator items. We let that set the tone for the look and voice of these print executions."
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