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Erica Heitman-Ford, designer/art director
Matteo Bologna, creative director
Rizzoli USA, client
"Rizzoli International came to us to design two cookbooks celebrating traditional international cuisine. The first book, La Cucina, is a comprehensive collection of more than 2,000 authentic recipes collected from all over Italy. The challenge was to create a cover illustrating the Italian passion for cooking that is passed down from generation to generation (while avoiding Italian clichés.) The following cookbook, La Cuisine, is Rizzoli's second tome of recipes, this time by a well-loved French cook. Here, as well, the concept was to create a cover celebrating simple old-fashioned French home cooking—the kind your grandmére used to make."
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