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Jean Lucas/Kirsty Melville, art directors
Andrews McMeel, publisher
Damson Plums and Trio of Jams. "These images are from The Blue Chair Jam Cookbook, which was up for the prestigious James Beard Award for photography in May of 2011. I was extremely proud of this work because it was a perfect example of letting us artists do what we do with minimal, somewhat 'invisible' art direction. Trust is key: you combine a fantastic client with a strong vision, and they just trust you and let you go. It's not only more creatively fulfilling, but the results, 99 percent of the time, resonate on a much stronger level for a longer period of time."
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