Loading ...
Paul Barnes/Christian Schwartz, typeface designers
Amid Capeci, creative director
"Caponi was designed for Entertainment Weekly on the occasion of its twentieth anniversary. The challenge with this publication is that absolutely anything from popular culture on the cover: James Bond, Desperate Housewives, Kanye West, Avatar and American Idol all have an equal chance in any given week, so the typeface needed to be able to appear masculine or feminine, quiet or loud, and traditional or contemporary, depending on its surroundings. Schwartz and Barnes looked to one of Bodoni's earliest typefaces as a starting point, and while it certainly resembled the typefaces he is best known for, they were struck by just how warm and organic it was. Caponi has a wide tonal range across the family: it is a Modern in the lighter weights and a slab in the heaviest weights, making for dramatic layouts when the weights are mixed. The typeface is named for Amid Capeci, Entertainment Weekly's creative director."
X

With a free Commarts account, you can enjoy 50% more free content
Create an Account
Get a subscription and have unlimited access
Subscribe
Already a subscriber or have a Commarts account?
Sign In
X

Get a subscription and have unlimited access
Subscribe
Already a subscriber?
Sign In